Affordable planetary health menus

In this context, how can we empower consumers?

Beyond stronger legal frameworks to limit the use of these misleading tactics, at Équiterre, we propose rethinking our individual and collective eating habits to better integrate the concept of planetary health into our daily menus.

Grocery shopping has never been more complicated. As food prices rise, it becomes increasingly difficult to eat nutritiously and affordably while avoiding over-processed or overly-packaged foods, which are harmful to our health and the environment.

Cost increases are driven by numerous factors, including labor shortages, crop failures due to climate change, and supply-chain disruption. This situation is pushing some food companies to standardize business practices, such as shrinkflation (when companies reduce product size without reducing costs) and skimpflation (substituting high-quality ingredients by cheaper alternatives without reducing costs), to maintain their profits to the detriment of the quality-value ratio of our purchases.

Since the beginning, Équiterre has worked to connect people to their food, by creating links between farms and the Quebec population.

Through field projects, research and awareness-building, Équiterre stimulates reflection on the central and essential place of food in our lives. We have so much to gain from changing our eating habits – potentially improving our health, our environment and our finances, as well as directly supporting the farmers who care for the land that feeds us.

Our affordable planetary health menus project seeks to make healthy, local and eco-responsible food more accessible, more affordable and more delicious! Get ready to discover how to integrate more plants (i.e. Quebec grains and legumes in addition to a variety of local fruits and vegetables) into your menus in a tasty way, learn how these ingredients promote our health and the health of the soil that feeds us, and how much you can save on your grocery bill!